Helio Gracie, born 1913 in Brazil, is the nominal founder and figurehead of Gracie Jiu-Jitsu. While not the first member of the Gracie family in Brazil to learn what would later come to be known as Gracie Jiu-Jitsu and Brazilian Jiu-Jitsu, he is widely regarded as the most prominent member of the Gracie family who did the most to develop, advance, and popularize Gracie Jiu-Jitsu. The picture that hangs at the front of most Gracie Jiu-Jitsu academies is usually a picture of Helio Gracie. Helio Gracie lived to 95 years of age until his passing in 2009.